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Advertising and marketing Supervisor – Specialist Advisor – Ethiopia

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Addis Ababa, Ethiopia
British Council Ethiopia

Advertising and marketing Supervisor – Specialist Advisor – Ethiopia

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Function Goal

To assist with regional marketing and communication groups with native marketing day-to-day management actions. The Half-Time marketing supervisor can be answerable for overseeing and implementing marketing methods to drive enterprise progress, enhance model consciousness, and obtain marketing goals. This function requires a mix of creativity, strategic pondering, management, and analytical abilities to successfully promote services or products to focus on audiences.

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Important Accountabilities

  1. Venture Assist:

This function can be regional or cluster primarily based relying on the necessities of the enterprise. The principle function of the marketing supervisor can be to create and handle our native campaigns for particular initiatives

  • Develop Advertising and marketing Methods: Collaborate with senior management and regional marketing groups to develop complete marketing methods aligned with enterprise targets and goals. This consists of figuring out goal markets, defining positioning, and outlining techniques to succeed in and interact prospects.
  • Marketing campaign Administration: Plan, execute, and oversee marketing campaigns throughout varied channels equivalent to digital, print, social media, e mail, occasions, and conventional advertising. Guarantee campaigns are delivered on time, inside price range, and meet efficiency targets.
  • Model Administration: Preserve and improve the corporate’s model picture via constant messaging, visible id, and customer experience. Monitor model notion and competitor actions to determine alternatives for enchancment.
  • Market Analysis and Evaluation: Assist market research to collect insights on client conduct, trade tendencies, and aggressive panorama. Analyze knowledge to determine market alternatives, buyer segments, and product positioning methods.
  • Digital Advertising and marketing: Oversee digital marketing initiatives together with web site optimization, website positioning/SEM, content material marketing, social media management, and on-line advertising. Keep up to date on digital marketing tendencies and rising applied sciences to maximise on-line presence and engagement.
  • Price range Administration: Develop and handle marketing budgets, making certain sources are allotted successfully to attain desired outcomes. Monitor bills, monitor ROI, and modify methods as wanted to optimize marketing spend.
  • Stakeholder Communication: Collaborate cross-functionally with sales, product improvement, and different departments to align marketing efforts with total enterprise goals. Talk marketing plans, outcomes, and proposals to key stakeholders.
  • Efficiency Measurement: Set up key efficiency indicators (KPIs) and metrics to guage the effectiveness of marketing campaigns and initiatives. Monitor and analyze efficiency knowledge to determine areas for enchancment and inform future methods.
  • Compliance and Ethics: Guarantee all marketing actions adjust to related legal guidelines, laws, and trade requirements. Uphold moral requirements in marketing practices and promote transparency and integrity in all communications.
  1. Managing self and others
  • Maintains model requirements/creative high quality in area, supported by the Regional Content material managers and regional marketing groups.
  • Retains abreast of latest social tendencies within the markets.
  • Helps the implementation of the equality, range, and inclusion (EDI) framework for social media and web site by demonstrating inclusion of range in creatives throughout each print and digital and implementing EDI suggestions.
  1. Relationship and Stakeholder Administration
  • Proactively builds and maintains collaborative relationships with inside friends, businesses, exterior companions, and stakeholders to make sure built-in, joined up and future-proofed working.
  • Acts as a Model Ambassador, serving to ship a robust British Council model.

Minimal/Important {Qualifications}:

Bachelor’s diploma in marketing, Enterprise Administration, or a associated subject; MBA or superior diploma most popular.

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Function particular information and expertise:

  • Confirmed expertise (2+ years) in marketing roles
  • Glorious communication and interpersonal abilities, with the power to collaborate successfully throughout groups and affect stakeholders.
  • Proficiency in digital marketing instruments and platforms, together with Google Analytics, CRM software program, e mail marketing software program, and social media management instruments.

Extra data

Fee Phrases

Freelancers and non-permanent employees can be paid both:

  • A hard and fast payment for all the undertaking, primarily based on their submitted fee card.
  • An hourly fee for the time devoted to the undertaking, primarily based on their submitted fee card.
  • The speed card can be agreed upon on the time of contracting and won’t be negotiable during the contract (most 2 years).
  • Closing funds can be made inside one month of undertaking completion, following the submission and approval of all deliverables.

Venture Completion

  • Venture completion is outlined because the profitable supply of all agreed-upon deliverables, which can contain as much as three rounds of suggestions and revisions.

Location: Addis Ababa, Ethiopia, Function holder should have current rights to dwell and work within the nation utilized for.

Language necessities: Fluency in written and spoken English and Amharic.

Expression of Curiosity: To use, candidates should submit their portfolio of labor together with a resume and full the speed card of expenses for his or her companies. (Fee card template for use is under – this may be hooked up to the resume)

Fee Card

Exercise (per hour charges)

Charges per hour/by undertaking

Notes Feedback

Occasion management – planning and co-ordination

 

 

end-to-end management of campaigns/program launches

 

 

assist on marketing activations – co-ordination and marketing campaign planning

 

 

Extra Concerns

  • Mental Property: The possession of all mental property rights created throughout the undertaking can be clearly outlined within the contract.
  • Confidentiality: Freelancers and non-permanent employees can be required to signal a Non-Disclosure Settlement (NDA) to guard delicate British Council data.
  • Insurance coverage: Freelancers and non-permanent employees could also be required to carry their very own skilled legal responsibility insurance.
  • Taxes and Social Safety: Freelancers and non-permanent employees are answerable for paying their very own taxes and social security contributions. The British Council won’t withhold taxes.

Closing Date – 22 Could 2024 (Purposes will shut 23:59 East Africa Time)

We’re dedicated to insurance policies and practices of equality, diversity and inclusion throughout every little thing we do. We are going to assist all workers to ensure their behaviour is according to this dedication.  We welcome discussions about particular necessities or changes to allow participation and engagement in our work and actions.

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