Advertising and marketing Supervisor – Specialist Marketing consultant – Ethiopia

Function Function

To assist with regional marketing and communication groups with native marketing day-to-day management actions. The Half-Time marketing supervisor can be answerable for overseeing and implementing marketing methods to drive enterprise progress, enhance model consciousness, and obtain marketing targets. This function requires a mix of creativity, strategic pondering, management, and analytical expertise to successfully promote services or products to focus on audiences.

Principal Accountabilities

1. Undertaking Assist:

This function can be regional or cluster primarily based relying on the necessities of the enterprise. The principle function of the marketing supervisor can be to create and handle our native campaigns for particular initiatives

• Develop Advertising and marketing Methods: Collaborate with senior management and regional marketing groups to develop complete marketing methods aligned with enterprise objectives and targets. This contains figuring out goal markets, defining positioning, and outlining ways to succeed in and interact clients.
• Marketing campaign Administration: Plan, execute, and oversee marketing campaigns throughout varied channels equivalent to digital, print, social media, e mail, occasions, and conventional advertising. Guarantee campaigns are delivered on time, inside price range, and meet efficiency targets.
• Model Administration: Preserve and improve the corporate’s model picture by means of constant messaging, visible identification, and customer experience. Monitor model notion and competitor actions to establish alternatives for enchancment.
• Market Analysis and Evaluation: Assist market research to collect insights on shopper conduct, business developments, and aggressive panorama. Analyze knowledge to establish market alternatives, buyer segments, and product positioning methods.
• Digital Advertising and marketing: Oversee digital marketing initiatives together with web site optimization, search engine marketing/SEM, content material marketing, social media management, and on-line advertising. Keep up to date on digital marketing developments and rising applied sciences to maximise on-line presence and engagement.
• Finances Administration: Develop and handle marketing budgets, making certain sources are allotted successfully to attain desired outcomes. Monitor bills, monitor ROI, and modify methods as wanted to optimize marketing spend.
• Stakeholder Communication: Collaborate cross-functionally with sales, product growth, and different departments to align marketing efforts with general enterprise targets. Talk marketing plans, outcomes, and suggestions to key stakeholders.
• Efficiency Measurement: Set up key efficiency indicators (KPIs) and metrics to guage the effectiveness of marketing campaigns and initiatives. Observe and analyze efficiency knowledge to establish areas for enchancment and inform future methods.
• Compliance and Ethics: Guarantee all marketing actions adjust to related legal guidelines, laws, and business requirements. Uphold moral requirements in marketing practices and promote transparency and integrity in all communications.

1. Managing self and others

• Maintains model requirements/creative high quality in area, supported by the Regional Content material managers and regional marketing groups.
• Retains abreast of recent social developments within the markets.
• Helps the implementation of the equality, range, and inclusion (EDI) framework for social media and web site by demonstrating inclusion of range in creatives throughout each print and digital and implementing EDI suggestions.

1. Relationship and Stakeholder Administration

• Proactively builds and maintains collaborative relationships with inner friends, companies, exterior companions, and stakeholders to make sure built-in, joined up and future-proofed working.
• Acts as a Model Ambassador, serving to ship a powerful British Council model.

Minimal/Important {Qualifications}:

Bachelor’s diploma in marketing, Enterprise Administration, or a associated subject; MBA or superior diploma most popular.

Function particular information and expertise:

• Confirmed expertise (2+ years) in marketing roles
• Wonderful communication and interpersonal expertise, with the power to collaborate successfully throughout groups and affect stakeholders.
• Proficiency in digital marketing instruments and platforms, together with Google Analytics, CRM software program, e mail marketing software program, and social media management instruments.

Further info

Cost Phrases

Freelancers and non-permanent staff can be paid both:

• A set charge for your entire undertaking, primarily based on their submitted price card.
• An hourly price for the time devoted to the undertaking, primarily based on their submitted price card.
• The speed card can be agreed upon on the time of contracting and won’t be negotiable throughout the contract (most 2 years).
• Closing funds can be made inside one month of undertaking completion, following the submission and approval of all deliverables.

Undertaking Completion

• Undertaking completion is outlined because the profitable supply of all agreed-upon deliverables, which can contain as much as three rounds of suggestions and revisions.

Location: Addis Ababa, Ethiopia, Function holder should have current rights to dwell and work within the nation utilized for.

Language necessities: Fluency in written and spoken English and Amharic.

Expression of Curiosity: To use, candidates should submit their portfolio of labor together with a resume and full the speed card of costs for his or her companies. (Price card template for use is beneath – this may be hooked up to the resume)

Price Card

Further Concerns

• Mental Property: The possession of all mental property rights created throughout the undertaking can be clearly outlined within the contract.
• Confidentiality: Freelancers and non-permanent staff can be required to signal a Non-Disclosure Settlement (NDA) to guard delicate British Council info.
• Insurance coverage: Freelancers and non-permanent staff could also be required to carry their very own skilled legal responsibility insurance.
• Taxes and Social Safety: Freelancers and non-permanent staff are answerable for paying their very own taxes and social security contributions. The British Council won’t withhold taxes.

Closing Date – 22 Might 2024 (Purposes will shut 23:59 East Africa Time)

We’re dedicated to insurance policies and practices of equality, diversity and inclusion throughout every part we do. We’ll assist all workers to verify their behaviour is according to this dedication.  We welcome discussions about particular necessities or changes to allow participation and engagement in our work and actions.