Advertising and marketing Supervisor – Specialist Marketing consultant – Ethiopia

Position Function

To help with regional marketing and communication groups with native marketing day-to-day management actions. The Half-Time marketing supervisor can be liable for overseeing and implementing marketing methods to drive enterprise development, improve model consciousness, and obtain marketing goals. This function requires a mix of creativity, strategic considering, management, and analytical expertise to successfully promote services or products to focus on audiences.

Foremost Accountabilities

1. Challenge Help:

This function can be regional or cluster based mostly relying on the necessities of the enterprise. The principle function of the marketing supervisor can be to create and handle our native campaigns for particular tasks

• Develop Advertising and marketing Methods: Collaborate with senior management and regional marketing groups to develop complete marketing methods aligned with enterprise objectives and goals. This consists of figuring out goal markets, defining positioning, and outlining ways to succeed in and interact clients.
• Marketing campaign Administration: Plan, execute, and oversee marketing campaigns throughout numerous channels akin to digital, print, social media, electronic mail, occasions, and conventional advertising. Guarantee campaigns are delivered on time, inside finances, and meet efficiency targets.
• Model Administration: Preserve and improve the corporate’s model picture via constant messaging, visible identification, and customer experience. Monitor model notion and competitor actions to determine alternatives for enchancment.
• Market Analysis and Evaluation: Help market research to collect insights on client conduct, trade tendencies, and aggressive panorama. Analyze knowledge to determine market alternatives, buyer segments, and product positioning methods.
• Digital Advertising and marketing: Oversee digital marketing initiatives together with web site optimization, website positioning/SEM, content material marketing, social media management, and on-line advertising. Keep up to date on digital marketing tendencies and rising applied sciences to maximise on-line presence and engagement.
• Price range Administration: Develop and handle marketing budgets, making certain sources are allotted successfully to realize desired outcomes. Monitor bills, observe ROI, and regulate methods as wanted to optimize marketing spend.
• Stakeholder Communication: Collaborate cross-functionally with sales, product growth, and different departments to align marketing efforts with general enterprise goals. Talk marketing plans, outcomes, and proposals to key stakeholders.
• Efficiency Measurement: Set up key efficiency indicators (KPIs) and metrics to guage the effectiveness of marketing campaigns and initiatives. Observe and analyze efficiency knowledge to determine areas for enchancment and inform future methods.
• Compliance and Ethics: Guarantee all marketing actions adjust to related legal guidelines, rules, and trade requirements. Uphold moral requirements in marketing practices and promote transparency and integrity in all communications.

1. Managing self and others

• Maintains model requirements/creative high quality in area, supported by the Regional Content material managers and regional marketing groups.
• Retains abreast of latest social tendencies within the markets.
• Helps the implementation of the equality, range, and inclusion (EDI) framework for social media and web site by demonstrating inclusion of range in creatives throughout each print and digital and implementing EDI suggestions.

1. Relationship and Stakeholder Administration

• Proactively builds and maintains collaborative relationships with inner friends, businesses, exterior companions, and stakeholders to make sure built-in, joined up and future-proofed working.
• Acts as a Model Ambassador, serving to ship a robust British Council model.

Minimal/Important {Qualifications}:

Bachelor’s diploma in marketing, Enterprise Administration, or a associated area; MBA or superior diploma most popular.

Position particular information and expertise:

• Confirmed expertise (2+ years) in marketing roles
• Wonderful communication and interpersonal expertise, with the flexibility to collaborate successfully throughout groups and affect stakeholders.
• Proficiency in digital marketing instruments and platforms, together with Google Analytics, CRM software program, electronic mail marketing software program, and social media management instruments.

Extra info

Cost Phrases

Freelancers and non-permanent employees can be paid both:

• A hard and fast price for your entire mission, based mostly on their submitted charge card.
• An hourly charge for the time devoted to the mission, based mostly on their submitted charge card.
• The speed card can be agreed upon on the time of contracting and won’t be negotiable throughout the contract (most 2 years).
• Last funds can be made inside one month of mission completion, following the submission and approval of all deliverables.

Challenge Completion

• Challenge completion is outlined because the profitable supply of all agreed-upon deliverables, which can contain as much as three rounds of suggestions and revisions.

Location: Addis Ababa, Ethiopia, Position holder will need to have present rights to reside and work within the nation utilized for.

Language necessities: Fluency in written and spoken English and Amharic.

Expression of Curiosity: To use, candidates should submit their portfolio of labor together with a resume and full the speed card of expenses for his or her providers. (Price card template for use is under – this may be hooked up to the resume)

Price Card

Extra Issues

• Mental Property: The possession of all mental property rights created throughout the mission can be clearly outlined within the contract.
• Confidentiality: Freelancers and non-permanent employees can be required to signal a Non-Disclosure Settlement (NDA) to guard delicate British Council info.
• Insurance coverage: Freelancers and non-permanent employees could also be required to carry their very own skilled legal responsibility insurance.
• Taxes and Social Safety: Freelancers and non-permanent employees are liable for paying their very own taxes and social security contributions. The British Council is not going to withhold taxes.

Closing Date – 22 Might 2024 (Functions will shut 23:59 East Africa Time)

We’re dedicated to insurance policies and practices of equality, diversity and inclusion throughout the whole lot we do. We’ll help all staff to verify their behaviour is in line with this dedication.  We welcome discussions about particular necessities or changes to allow participation and engagement in our work and actions.