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Division: Social Enterprise
Based mostly in Abuja
Reviews to the Advertising Supervisor
****Have to be legally approved to work in Nigeria**
Who we’re
With over 50 years of expertise, working in over 40 nations, Inhabitants Providers Worldwide (PSI) is the world’s main non-profit social marketing group. PSI is reimagining healthcare, by placing the buyer on the middle, and wherever attainable – bringing care to the entrance door. We’re working to repair market failures, form future health markets and shift coverage and funding to raised assist client powered healthcare. There are over 5,000 “PSI’ers” around the globe. We’re a various group of entrepreneurial improvement professionals with a variety of backgrounds and expertise. All with distinctive expertise that we convey to the critically vital work that we do.
Be part of us!
We’re on the lookout for an skilled and result-driven Advertising and Model Improvement Specialist in Nigeria to hitch our superior crew that’s enthusiastic about understanding and assembly the wants of Nigerians with concentrate on the health wants of girls! Sound such as you? Learn on.
Job Overview
The Advertising and Model Specialist will play an important position in growing and executing marketing methods to advertise PSI Nigeria’s Well being merchandise and improve model visibility. This place requires a creative and strategic thinker with a deep understanding of digital marketing and a confirmed observe document in building and managing profitable product manufacturers.
Your contribution
Model Improvement:
Develop and implement complete model methods to reinforce the visibility and market presence of PSI Nigeria’s merchandise.
Create and preserve a constant model id throughout all marketing channels.
Digital Advertising:
Leverage digital marketing channels, together with social media, electronic mail marketing, and search engine optimization, to drive model consciousness and product sales.
Develop and execute on-line campaigns to succeed in goal audiences successfully.
Product Advertising:
Plan and execute product launches, together with the event of marketing collateral, product positioning, and messaging.
Conduct market research to establish client wants and tendencies, informing product improvement and marketing methods.
Content material Creation:
Create participating and related content material for digital platforms, together with social media, blogs, and different on-line channels.
Collaborate with inner groups and exterior companions to generate compelling and informative content material.
Analytics and Reporting:
Monitor and analyze key efficiency indicators (KPIs) to evaluate the effectiveness of marketing campaigns.
Present common experiences and insights to management on marketing efficiency and areas for enchancment.
Model and marketing strategy improvement
Market Analysis:
Conduct thorough market research and evaluation to establish rising tendencies, aggressive threats, and development alternatives.
Funds Administration:
Work carefully with the finance crew to develop and handle income budgets, forecasts, and efficiency metrics and implement cost-effective measures to maximise profitability.
What are we on the lookout for?
Bachelor’s diploma in marketing, Enterprise Administration, or a associated subject.
At the least 4 years of expertise in product marketing and brand management, with a concentrate on digital marketing.
Confirmed observe document of efficiently launching and managing product manufacturers within the digital area.
Sturdy analytical expertise and proficiency in utilizing analytics instruments to measure marketing campaign efficiency.
Key Private Competencies
Digital marketing experience, together with search engine optimization, social media, electronic mail marketing, and on-line advertising.
Inventive considering and the flexibility to develop modern and impactful marketing campaigns.
Sturdy project management expertise, with the flexibility to handle a number of tasks concurrently.
Glorious written and verbal communication skills.
Sturdy understanding of market tendencies, client habits, and digital marketing.
All and certified candidates ought to ship their complete resume by 14th April 2024 with a canopy letter as ONE PDF/Phrase doc to the e-mail tackle jobs@psinigeria.org utilizing the place title as the topic of the e-mail.
*Because of excessive quantity of functions, solely finalists will probably be contacted.
PSI is an Equal Alternative Employer and encourages functions from certified people no matter precise or perceived race, faith, color, intercourse, age, nationwide origin, incapacity, sexual orientation, marital standing, private look, matriculation, political affiliation, household standing or duties, gender id or expression, being pregnant, childbirth, associated medical situations, breastfeeding or incapacity.
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